PUMA has officially announced their association with the fastest growing team in the I-League, Bengaluru FC. PUMA will mark its foray into Indian football as the official kit sponsor for Bengaluru FC for the 2014-15 I-League season. Always looking at inculcating fitness at the grass root level, PUMA will be supplying the club with match and training playing kits for not only the senior squad but for the club’s junior squad as well.
The playing kits will feature PUMA’s Dry Cell technology that incorporates highly functional materials to keep the players dry by superior moisture management which draw sweat away from skin, enabling quicker evaporation; contrast piping on the sides and ergonomic design for function as well as comfort.
Talking about the association, Parth Jindal, CEO, Bengaluru FC opined, “Bengaluru FC is very proud of this association. In many ways, BFC and PUMA have a lot in common – young, dynamic and growing brands. We look forward to providing our fan and players with the best the footballing world has to offer and through this alliance with Puma, we believe we are doing just that.”
PUMA India MD, Rajiv Mehta said, “We are very excited to announce our first ever association with a football club in India and are even more excited to be associated with a club like Bengaluru FC. BFC is one of India’s best managed clubs and we look forward to growing bigger and better with them. With this association we hope to make waves in the Indian football world together.“
Cementing its commitment to football, PUMA recently associated with international football club Arsenal and super star Mario Balotelli. With the new association with BFC, PUMA is firmly cementing itself as a serious player in the football world.
The BFC home and away replica jerseys will be available for fans to purchase at select PUMA stores in Bangalore from October, 2014.