Bundesliga side TSG 1899 Hoffenheim is ready to tour India after their final league match against Eintracht Braunschweig over this weekend. The Germans will touch down in the country on Monday, May 12 as part of a one-week long tour organised by Switzerland-based Adamant Sports Management AG with the support of Presenting Partners – the German Bundesliga and IT-major SAP.

“Only a few of us have been ever to India. We will experience many new things and it will be fascinating to see how the people live there. There will be probably many new impressions we need to cope with,” Poland international Eugen Polanski said.

Arunava Chaudhuri, Project Manager, Adamant Sports Management AG, said, “The 2014 India Tour will be a unique experience for the TSG 1899 Hoffenheim players and officials. They will travel to different parts of the country and experience the different facets of India, which you can rarely cover in a week’s time.”

Brazilian star Roberto Firmino is looking forward to get a first-hand feeling of Indian football and the match against a Mizoram XI featuring domestic star players like Indian internationals Jeje Lalpekhlua and Lalrindika Ralte.

“I’m really looking forward to the friendly match in Aizawl. I’m curious to know how the standard of Indian football is like and how much the people are interested in the game. One gets to know primarily about cricket, if you hear about India and sports,” Firmino said.

“Indian sports is mostly associated with cricket around the world and the knowledge about Indian football exists only few and far between. We at Adamant Sports are happy to introduce TSG 1899 Hoffenheim to India and to give them an idea about the country and its football. It will be an unforgettable experience for them not only from a football perspective, but also from a cultural and social angle,” Adamant Sports representative Chris Punnakkattu Daniel said.

German international Andreas Beck, Brazilian Roberto Firmino and Poland international Eugen Polanski will be spearheading the German side scheduled to visit Delhi, Aizawl, Kolkata and Goa.

But some will have to miss the India tour as Sejad Salihovic (Bosnia-Herzegovina), Fabian Johnson (USA) and Kevin Volland (Germany) as they have been called-up by their national federations for the 2014 FIFA World Cup, while Belgian goalkeeper Koen Casteels will miss the tour due to an injury.

Football fans addicted to social media will be able to follow and to be part of the football extravaganza on the various platforms with the use of the official hashtag #1899INDIA.

About TSG 1899 Hoffenheim
TSG 1899 Hoffenheim is a Bundesliga club based in Hoffenheim, a suburb of Sinsheim, in the south-western German state of Baden-Wurttemberg. The club was founded on July 1, 1899 as a gymnastics club named TV Sinsheim with 20 members, while a football section was established between 1921 and 1923. The club decided to merge the gymnastics and football sections after the end of the Second World War in 1945 under its new name TSG 1899 Hoffenheim.
The football club played in the Kreisliga A, the 9th Division in German football, when it experienced a boost in the 1989-90 season with SAP co-founder Dietmar Hopp deciding to support the club. TSG 1899 Hoffenheim witnessed a steady progress over the years and pushed to professional football with its promotion to the 2nd Division after the 2006-07 season. The club gained promotion to the 1st Division Bundesliga in its debut season itself and has been a regular part of the top tier of German football since the 2008-09 season.

About Adamant Sports Management AG
Adamant Sports Management AG is an international agency for successful sports careers and sports projects. Adamant Sports pools from its head office in Zurich, Switzerland the competencies of a broadly diversified network in order to turn ambitious goals and unusual ideas into reality.
Adamant Sports offers a wide range of services in the sports business including the management, consultancy and support for athletes, talents and sports organisations, marketing, purchasing, sales, management and organisation of sports rights and sporting events.