Categories: Premier League

adidas and Chelsea FC launch 2014/15 third kit

Following on from the hugely successful Forever Blue campaign which launched the new 2014/15 home shirt in April and the new away shirt in June, adidas and Chelsea Football Club have today revealed the third kit for the forthcoming season.

The new shirt offers a fresh, youthful design that includes the first use of dark navy since 2009/10 when Chelsea FC won the Premier League and FA Cup double, the only other time the club have worn a dark blue strip.

The shirt features a sound wave graphic on the front, a design which symbolizes the volume of support from the fans at every away game.

The new shirt will be the lightest Chelsea FC third shirt ever produced, featuring the latest in adiZero lightweight technology and an electric blue, adidas Powerband across the upper back to aid stability.

The new kit will be available at www.chelseafc.com/foreverblue and in stores as of the 23rd of July 2014.

Chris Punnakkattu Daniel

I'm a creative mind working in football management, consulting and media with more than 20 years of experience in football business and sports media. I love travelling, photography and share things I like. Consultancy, Project Management and Public Relations for professional football clubs, federations, media and corporates on (Indian) football. Indian football expert, writer and blogger. Strategic Advisor to Women's Bundesliga 2 side FSV Gütersloh 2009. Former COO cum Assistant Editor-in-Chief of IndianFootball.Com and its parent company. [+ Read more]

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