THE BLOG BY CPD FOOTBALL | The World of Indian football and beyond by Chris Punnakkattu Daniel

Soccerex and World Football Insider renew media partnership


Soccerex, the global leader for the business of football, has announced a partnership with World Football INSIDER, a leading news service about the international football industry. The two businesses’ relationship dates back many years, and the new partnership will establish World Football INSIDER as media partner for the Global Convention in 2013 and 2014.

Soccerex has been leading the way in the business of football ever since 1995, building a vast network of contacts and business associates over the world and providing the ultimate platform for networking and doing business in football, combining exhibition, conference, social events and unrivalled networking opportunities, allowing for a fast integration into a welcoming community in one of the world’s biggest industries.

World Football INSIDER is a primary source of news about preparations for the FIFA World Cups. INSIDER provided comprehensive coverage of the 2010 edition in South Africa, the first World Cup on African soil, and are reporting week in week out on the 2014, 2018 and 2022 World Cups in Brazil, Russia and Qatar.

Since launching in 2009, INSIDER has reported from around the globe, including Kuala Lumpur, London, Moscow, Nyon, home of UEFA, Poland, Qatar, Rio de Janeiro, South Africa, Ukraine and FIFA’s Swiss base in Zurich, providing on-the-scene reporting of all major football events. INSIDER delivers the inside line on FIFA, its 208 member associations and the business of the six continental confederations, as well as the sponsors of the beautiful game.

“Reaching a global audience becomes an easier task with this fantastic addition to the Soccerex media partners family,” said Paul Brighten, Sponsorship and Commercial Partnership Director of Soccerex. “World Football INSIDER is a reference for many, and we are delighted to partner this Global Convention with them. The industry of football will benefit and grow with more information and depth coverage, which is the trademark of WFI.”

Ricardo Setyon, Head of Strategy, PR & Communications – Brazil, Soccerex, adds that “in such a special occasion, when Soccerex welcomes the decision makers, the stars and the main decision makers of the football industry to nowhere else than the stage of the final of the FIFA 2014 World CupTM, it is a matter of great pride to enhance our coverage at a worldwide level, and this can be done even more thoroughly with WFI by our side!”

“We are delighted to be partnering with the Soccerex Global Convention, which for many years has provided football executives from around the world with an unmissable conference programme and exhibition,” said World Football INSIDER editor Mark Bisson. “Through our partnership we plan to provide comprehensive reporting of this year’s conference at the Maracanã with unique insights on Brazil’s final preparations for the 2014 World Cup.”