THE BLOG BY CPD FOOTBALL | The World of Indian football and beyond by Chris Punnakkattu Daniel

Shillong Lajong FC crosses 100,000 Likes on Facebook

Shillong Lajong FC crosses 100,000 Likes on Facebook

Shillong Lajong FC crosses 100,000 Likes on Facebook

Shillong Lajong FC have taken several initiatives to promote football across the country and it is truly a proud moment for the club who have been working continuously hard in reaching out to their fans globally, after hitting One Lac (100,000) Likes on their official Facebook page.

After the 2-1 win over Dempo SC on December 21, the North Eastern outfit crossed One Lac (100,000) Likes on its Facebook Page In 2009, the club had less than 1,000 Likes on the popular social networking site and four years on, it has impressively grown a hundred fold.

Shillong Lajong FC’s Facebook page becomes the biggest page for football and possibly sports content in the North East Region. It is also the 3rd biggest football club page in India behind the ones of Kolkata giants East Bengal Club and Mohun Bagan AC. But Lajong arguably has a more engaging content and activities for their fans in comparision to the other pages.

As the club continue to pave the way for professionalism of football clubs in the North East, as the Reds launched a mobile app for the fans to become the first football club in the country to do so. The app is available for free download on iTunes and the Google Play Store for Apple and Android users respectively. The app includes all the latest Shillong Lajong FC info like first team, game previews & reviews, score updates, standings, youth team, pictures, videos and lots more.

The Facebook page and mobile app are a couple of the many platforms, the club utilizes to connect with the fans, also known as the “Lajong Faithfuls”, who are considered to be integral for the future of the club.

Apart from this, Lajong has been recently associated with the “The Lecherita’s”, who are a popular Spanish girl band that has sung some super-hit singles including “Take me to Marbella”. The band’s latest single called “The Spanish Boy” features “The Lecherita’s” wearing Shillong Lajong jerseys. The music video is being played across all of Spain and Spanish speaking nations and the video uploaded on YouTube gained over 55,000 views in just three days.